Marketing is not ‘fluffy stuff’ that is somehow less important than the day to day practicalities of running a business. It is absolutely essential for the success of any business that involves selling goods or services – and especially for non-essential luxury products like watches and jewellery. But somehow work that involves marketing and PR [...]
Archive | September, 2011
About Sarah Carpin
A consultant for the jewellery and watch industry, Sarah Carpin has an expert knowledge of this market after many years of experience working for some of the world's leading jewellery and watch publications.
As Director of CMJ Media, Sarah works with retailers and suppliers and can advise on branding and product design, PR strategies, marketing and can undertake detailed market research
About Katharine Realff
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